The Loom Where It All Began

From Shared Heritage to Curated Vision:
How Jennifer's Collection Was Born

Jennifer’s Collection emerged out of something we couldn’t contain:
‍creativity, expression, and a desire to go even deeper.

Jennifer’s Hamam began with a single goal: to fill a small shop with the finest handmade Turkish towels, made from natural fibres and crafted the traditional way. But what Jennifer discovered changed everything — the art of weaving on old-style shuttle looms was at the brink of extinction.

What began as a retail idea quickly transformed into a mission:
‍revive the art of weaving, protect the artisans, and ensure the tradition endured.

At the start, Jennifer thought there might be just enough people in the world who still cared about quality to support her and her initial nine weavers.

She was wrong.

There weren’t just a few — there were thousands.
People who cared about sustainability.
People who were tired of fast fashion.
People who could feel the difference between something made for profit… and something made with soul.
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Thanks to their support — and the words they so generously spread — Jennifer’s Hamam became more than a shop. It became a refuge for authentic Turkish weaving:
a place where Türkiye’s last master weavers could continue their craft with dignity, and where clients could find heirloom-quality pieces made without compromise.

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As time passed, something else began to stir.
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The relationships grew deeper. The creativity more daring. The weaving itself evolved.
‍The pieces became more expressive.
‍They explored unexpected patterns. Some were made in quantities of three. Some, only one.

These were not replacements for the work of Jennifer’s Hamam — they were something else entirely.

They needed a space of their own.

And so, Jennifer’s Collection was born.
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This sister brand holds everything that makes Jennifer’s Hamam exceptional:
‍The same looms.
The same master artisans.
The same mission and values.
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Jennifer’s Collection is not a departure — it’s an extension.

But here, the pieces are more personal. More exclusive.
‍Not utility — but artistry.
A more intimate experience, with more time invested in each piece, and a quieter pace.And rarer fibres such as linen and silk.

Where Jennifer’s Hamam celebrates timeless tradition, Jennifer’s Collection embraces creative freedom and artistic risk — showcasing the rarest expressions of what our weaving partnerships make possible.

The two sisters are bound not just by name, but by people.
‍The same hands weave for both.
The same ethics guide both.
‍And the strength of one sustains the vision of the other.
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Jennifer’s Collection would not exist without Jennifer’s Hamam.
‍And Jennifer’s Hamam is stronger because of its new sister.

Jennifer’s Collection is not a spin-off.
‍It’s the next chapter — written by the same hands.

Come into our new space to discover, explore, and fall in love — and feel connection, surprise from our exclusive pieces made in small-batch runs.
Each one carries something that’s hard to define — but unmistakable when you hold it.

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If you’d like to understand the full story —
the weavers, the distinction, the fibres — begin with Jennifer’s Hamam.
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Then, when you’re ready to dive deeper into Jennifer’s Collection…Reserve Time With Us →

Let us share the Collection with you — quietly, personally, and in your time.